THE ORIGIN
Time is not something we follow — it’s something we outrun.
At the edge of the world, where the date changes first, the clock strikes midnight in Kiritimati, Kiribati (GMT+14). While the rest of the world is still asleep, the future has already begun.
That moment is where The First Runner is born.
Not just a token, but a symbol of speed, timing, and those who arrive early. It represents the mindset of moving before the crowd, seeing tomorrow before others even open their eyes.
In a race measured in seconds, blocks, and belief, The First Runner doesn’t wait for permission. It runs first — into the New Year, into the future, into what’s next.
This is not about time zones. It’s about being ahead of time.